Marketing Officer

Scope

• Develop and improve existing marketing strategies.
• Consult market research to assess current trends and brand awareness.
• Organize and implement market research to produce relevant marketing information.
• Oversee the production of all marketing materials, including printed documents, media advertising spots, website content, and social media accounts.
• Develop new marketing initiatives such as social media, events, or crossover collaborations to strengthen engagement with target audience.
• Effectively run the company’s social media channels (e.g., Twitter, Facebook, Instagram, and LinkedIn) to enhance audience engagement.
• Monitor corporate branding applications across the projects’ marketing materials to deliver quality corporate brand image consistently.
• Monitor competitor activity and brainstorms potential improvements or changes in marketing strategy, products, or services.
• Liaise with internal and external teams to ensure that tasks are completed, and programs are delivered on time.

Qualifications

• Bachelor’s Degree in Marketing, Business, or a related field.
• Extensive experience in marketing.
• Background in manufacturing of animal feeds is an advantage.
• Excellent verbal, written, and interpersonal communication skills.
• With in-depth knowledge of various social media platforms, best practices, website analytics, online marketing tools, e-commerce platform.
• Independent, critical thinker and hands-on, while simultaneously being able to manage a team.